The Power of Empathy

Customer service excellence has always been and will always be one of the critical advantages for any business. Providing outstanding customer service means going the

extra mile in making sure a customer is happy and satisfied with a company’s products

or services. It also involves providing service to a customer in a timely, pleasant manner.

In order to provide satisfying customer service, one needs problem resolution skills and empathy. Researchers define empathy as the ability to sense other people's emotion and

be able to imagine what someone else might be feeling or thinking. Empathy plays a crucial interpersonal role, that enables sharing of needs and desires between individuals and providing an emotional bridge. The core of empathy connection – something vital to each

of us, which allows for trust, collaboration and loyalty. When asked what I do to win a customer and develop a long-term customer relationship, my answer is: "Creating an exceptional customer service experience by building up a one-to-one relationship. I show that I care. I carefully listen and see through their eyes in order to understand their needs, expectations and priorities with the genuine intention to fulfil or even exceed them. Wishing you a great start into the week!

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